By Robert H. Frank

IS love on the market? Perhaps not quite since straight as intercourse is, but economists think that the sean intimate partner obeys basically the exact same cost-benefit logic that governs every single other market.

But “Dollars and Sex,” a delightful guide by Marina Adshade, an economist in the University of British Columbia, may persuade you otherwise.

When you look at the guide, to be posted in April by Chronicle Books, she summarizes her very own research and therefore of other economists, and implies that forces of supply and need indeed loom large within the implicit marketplace for love.

Numbers matter. And it’s far better to be in the minority if you’re in the market for love while it’s good to be in the majority in politics. Read More …